May 2010 Volume 5 Issue 2 (78 KB)

Newsletters, in print and by email, enable you to stay connected to your patient base. Printed material also creates another delivery medium for your content. The more often they hear from you, the less likely you are to be forgotten. We are creatures of habit. We have a tendency to do the same things day in and day out unless our brain has been redirected. Written communication from your practice may be the wake up that your patients need.

May 2010 Volume 5 Issue 1 (77 KB)

Going green offers a tremendous PR opportunity for you while doing something that is good for the earth. Signs can be posted throughout your office to indicate what is done in that particular room to conserve. Your practice becomes more conscientious and you'll see an improvement in morale.

April 2010 Vol 4 Issue 2 (77 KB)

I spent the last 3 days in New Orleans presenting a seminar to the ICOI/ADIA meeting. The International College of Implantology (ICOI) has an organization that allows auxiliaries to become certified (ADIA). It celebrates the continuing education taken in the science and technology of placing implants. I met many great people.

April 2010 Vol 4 Issue 1 (77 KB)

Several years ago, it was recommended (even by me) that you create a few hurdles for new patients to cross over in order to qualify them appropriately as a new patient. Boy, times have changed (and am I eating my words). New patient entry into the practice is a well defined problem in many dental offices across the country. My clients and I are working on developing solid customer service skills including phone enrollment, new patient examination flow, verbal skills, offering financial options and consistent delivery of care.

March 2010 Vol 3 Issue 1 (77 KB)
Laura will be presenting Implant Indicators; what my numbers mean to me at the annual meeting of the ICOI/ADIA on April 22. She will also be offering lunch and learn sessions on how to use numbers to set goals and track a team bonus on Friday, April 23 and Saturday, April 24 at noon on both days.

February 2010 Vol 2 Issue 3 (79 KB)

Why consider promoting heart health in your dental practice? It's because 1 of 2 women will die of heart disease. It is the number one killer of your female patients and of your dental team members.

February 2010 Vol 2 Issue 2 (80 KB)

Did you wear red on Friday, February 5? I did. So did many of the hosts of the West Coast District Dental Association meeting. I attended the winter meeting of the WCDDA and every dentist who was associated with helping wore the same red jacket that I did. I am so glad they got the memo. LOL. I probably got 20 requests for directions to the restroom, where to hand in attendance sheets for CEU's, etc.

February 2010 Vol 2 Issue 1 (81 KB)

To my good fortune, I have a practicing hygienist working with me as an intern. Jessica is a full time hygienist seeking a 4 year degree and in her Capstone course work, she has decided to learn practice management. I am a mentor to her. This is my second time as a mentor.

January 2010 Vol 1 Issue 2 (77 KB)

It has been unseasonably cold in Florida since January 1. I know that my friends and family members in northern states are cold too. It seems to me that it is easier to cool off than to warm up. As the weather persists, it occurred to me that this application can be brought to gaining momentum. Is it easier to cool off than to warm up? The principles of inertia are at question. An object in motion, stays in motion. So this newsletter is to share an exciting testing program and the research to support promoting Dentistry has a Heart month in your practice.